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Initio
For sales teams

Be first. Win the deal.

Your best leads are on the site right now, reading your pricing, and most leave without a word. Initio lets you reach them in the moment, capture the lead, and get it to a rep before it ever goes cold.

Likelihood to convert vs. response time

9× more likely within the first 5 minutes

Now5 min1 hour47 hours Likelihood to convert

Lead-response research: replying in under a minute can lift conversions by ~391%; the average company takes 47 hours.

Speed to lead

The first to reply usually wins

Buyers reward speed, not perfection. Live chat lets you be the first response, while intent is still high.

78%

of buyers purchase from the company that responds first, not the cheapest, the fastest.

more likely to convert when a lead is contacted within five minutes.

2.8×

higher conversion for visitors who engage in a live chat versus those who don't.

Figures from industry speed-to-lead and live-chat conversion research.

The playbook

From browsing to booked

Spot the buyer, start the conversation, capture the lead, and hand it to the right rep, all before they leave the page.

Reach high intent

Trigger a message when someone lingers on pricing or comes back for a second look.

See who's on the site

Live visitor intelligence shows who is browsing and exactly what they're reading.

Capture every lead

Collect names and emails in the chat so no interested buyer slips away unseen.

Route to a rep

Send buying conversations straight to the right salesperson and book the call.

Chat to pipeline

Every chat is a lead on record

Names and emails are captured right in the conversation, tagged with the page and intent, and routed to the right rep, so nothing lives only in someone's memory.

  • Lead details captured inside the chat
  • Tagged with page, source, and visit history
  • Routed to the right rep, with full context
New lead captured Just now
On page/pricing · Business plan
SourceGoogle Ads
IntentHigh · returning
AL Routed to Alex · Sales

Talk to buyers while they're warm

Add Initio and start turning website traffic into conversations, leads, and pipeline.