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Getting started

Install the chat widget

Adding Initio to your website takes about two minutes. Copy your embed snippet, paste it into your site's HTML, and the chat launcher appears for every visitor, no build step, no plugins.

Before you start

You'll need an Initio account and your organization's widget token, a unique key that links the widget to your workspace. Find it in your dashboard under Workspace → Widget Settings, where you can also copy the ready-made snippet.

Add the snippet

  1. Copy your embed code

    In the app, open Workspace → Widget Settings and click Copy embed code. It already contains your widget token, so you don't have to fill anything in.

  2. Paste it before the closing </body> tag

    Drop the snippet into every page you want chat on, ideally in your site's shared layout, footer template, or tag manager so it loads everywhere.

    <!-- Initio live chat -->
    <script>
      window.InitioChatConfig = { widgetToken: 'YOUR_WIDGET_TOKEN' };
    </script>
    <script src="https://chat.initiochat.com/js/proactive-chat-widget.js" async></script>

    The widget reads its appearance, position and behaviour live from your dashboard, change colours or the launcher text in Widget Settings and it updates without touching this code again.

  3. Save and reload your site

    Refresh any page where you added the snippet. The chat launcher appears in the corner you selected. Open it and send a test message, it lands in your Conversations inbox in real time.

Verify it's working

  • The launcher button is visible on your site in the configured position.
  • Sending a test message creates a conversation in your dashboard inbox.
  • Online agents get a notification (and sound, if enabled) for the new chat.

Common gotchas

  • Widget not appearing? Make sure both <script> tags are present and the token matches the one in Widget Settings.
  • Content-Security-Policy: if your site uses a strict CSP, allow scripts and connections to chat.initiochat.com. Wrong colours or missing notifications are the classic symptom, see Widget shows but won't connect.
  • Single-page apps: the snippet only needs to load once, it survives client-side navigation.

Frequently asked questions

How do I add live chat to my website?
Copy your embed snippet from Workspace, Widget Settings in the Initio dashboard and paste it before the closing body tag on your site. The chat launcher then appears for every visitor, with no build step or plugin.
Where do I find my widget token or embed code?
Open Workspace, Widget Settings in the dashboard and click Copy embed code. The snippet already includes your unique widget token, so you do not have to fill anything in.
Does the chat widget work on WordPress, Shopify or any website?
Yes. The widget is a small script tag, so it works on any site where you can add HTML, including WordPress, Shopify, Webflow, custom sites and most tag managers.
Why is my chat widget not showing up?
Make sure both script tags are present and the widget token matches the one in Widget Settings. If your site uses a strict Content-Security-Policy, allow scripts and connections to chat.initiochat.com.
Do I need to add the code to every page?
Add it once to a shared layout, footer template or tag manager so it loads on every page. In single-page apps the snippet only needs to load once and survives client-side navigation.